The NBA and fashion have long been intertwined and that relationship has only continued to grow in recent years. This is from a sporting perspective and a fashion perspective, and the league has never been in such a good position globally. Throughout the years, we have seen flashier designs for NBA jerseys and teams rebrand their logo to appeal to a more modern, mainstream audience. Since 2017 the league has had an exclusive deal with Nike allowing them to manufacture all jerseys. As a result, sales are extremely popular.
Merch sales are very widespread throughout the playoffs and with new fans flocking to the league year-on-year everyone wants to get their hands on their team jersey. Some newer fans may wait until the culmination of the post season to decide which team they will follow. NBA championship odds currently have the Nikola Jokic led Denver Nuggets as favourites to bring home the championship this year.
However, buying and wearing a jersey is just as much about fashion to some as it is about supporting your team. Whether it’s the name you choose on the back, the colourway, or the logo, you want your jersey to look good whether you support the team or not. If you want to know more then, here we will take a look at the most popular NBA jerseys that you should consider buying.
The Los Angeles Lakers are one of the most popular teams in the league and worldwide. This is mainly down to their many successes throughout the history of the NBA and the fact they have been home to some of the most notable players in history. The likes of Magic Johnson, Kobe Bryant, Shaquille O’Neal, and Wilt Chamberlain have all played and won championships with the California based franchise. Their iconic yellow and purple colourway jersey has not had to change much throughout the years and this season LeBron James had the bestselling jersey across the entire league. If you wanted to get a name on the back of one of the most iconic jerseys of all time, who better than the GOAT himself?
Golden State Warriors
The Warriors are one of the most successful teams of the modern era. San Francisco had to wait for a long, long time to get their hands on an NBA championship and until 2015 they had not won a post-merger title in the history of their franchise. However, General Manager Bob Myers and coach Steve Kerr put together a super team in the mid-2010s and they have now won 4 championships since 2015. Emblazoned with their logo depicting the famous Golden Gate Bridge, the Warriors have one of the bestselling jerseys in the NBA with Stephen Curry second only to LeBron. Considered by most to be the greatest shooter of all time, Curry has played a huge part in making the Warriors’ jersey one of the most prominent in the modern era. He is the leading all-time 3-point-shooter by a considerable margin and helped put the Warriors on the map.
Another team who has known not to mess with a classic, the Celtics have made very little changes to their branding throughout the years. Unsurprisingly opting for a green home colour hence the Celtics name, Boston keeps it simple with their design but that is part of the charm. Legendary players such as Larry Bird, Bill Russell and John Havlicek were part of some of the most dominant teams in history. With 16 titles in franchise history, they are the joint most successful team of all time in the NBA along with the Lakers and that clearly has a lot of pull for fans. This year, Jayson Tatum was the third most popular merch selling player in the league. The forward averaged a career-high 30.1ppg, 8.8rpg and 4.6apg.
Another team steeped in history; the Bulls dominated what many consider to be the golden era of basketball. They won six championships throughout the 90s, assembling arguably the most famous team of all time. Dennis Rodman, Scottie Pippen and of course the legendary Michael Jordan changed the game forever and as such the Bulls remain one of the most popular teams in the league. Despite not boasting any championships since that dynasty, they are still the sixth most popular merch sellers in the league. The red jersey and white jersey are essentially just as popular as one another and are among the most recognizable of any sports team period. Many fans opt to go for players of old when printing a name on the back with the obvious choices being the aforementioned Rodman, Pippen, and Jordan.