There was a time in the past where people didn’t really have a way to get themselves out there. Now, Facebook is changing our voice by making it louder and more in-your-face. With Facebook we can market ourselves, our businesses, and our interests. Anyone can create a Facebook page and make it live for millions to see. Years ago, we could’t imagine how the digital world would open up a whole new level of possibilities to us.
We can now keep in touch and stay up to date with our favorite celebrities, share common interests with people all over the world by creating a page for them, and also market ourselves professionally to obtain the job of our dreams. Facebook has impacted our society so much now that employers are now checking applicants’ Facebook pages to see what kind of person they are. After all, you put your entire life on Facebook; it is essentially a digital version of you.
For example, I myself have my very own Facebook page, outside of my personal one, to market myself as a writer. Here people can browse my articles that I’ve written for sosoactive.com, my blog entries, and a link to view my online writing portfolio. There are endless possibilities, and since everyone is using social media these days, even big businesses, it is the perfect opportunity to attract attention to yourself. But how has it really changed us?
As I said earlier, employers are now checking in on their applicants before they hire via Facebook. This was big news a few years ago and has generated quite the controversy, with people feeling like their privacy was being invaded. This developed into people finding a way around it. They soon started changing their profile names to start with this middle name or to something completely off the wall just to throw employers off and ensure they couldn’t find their page. Because our entire lives are on our Facebook profiles, we have also become much more suspicious and cautious. After all, there was an outbreak of Facebook pages being hacked by people from different countries. It was even popular at one time for family and friends to “hack” each other’s Facebook pages and write something ridiculous and end with “you’ve been hacked”.
But most of all, Facebook has spawned the age of limitless possibilities. People know they have a voice and that there is a guarantee that there are others that will listen to that voice and share it. People have a choice now. They have power that once was only reserved for big businesses and celebrities. The fact is, Facebook has opened up a whole new world of people speaking out and showing the world what they are made of, ranging from incredible talents, to ridiculously funny senses of humor, to posts that declare something that we thought we were alone in thinking, only to realize that so many others share the same thoughts. Facebook, and social media in general, has changed the playing field and put average Joes in charge.Google+